We at Orgro provide accredited, world-class sales training programmes to boost sales and profits and foster strategies that take your business to new heights. These days, making it in business entails maintaining a competitive advantage at every turn. A company’s greatest resource is its human capital and creating the opportunity for your team to upskill themselves benefits not only every employee, but the company as a whole too. If you believe in unlocking the hidden potential in your staff, we can assist you. Below, we unpack why investing in sales training is important, how the corporate sales training process works, and our offerings at Orgro.
According to Stats SA, the 2022 economy has reached pre-pandemic levels, with the real gross domestic product (GDP) slightly higher than before the pandemic started. This expansion is in large part thanks to business services and trade activity, which is beginning to pick up with more competition in the market again. Companies need to remain on the ball when it comes to staying relevant in the face of this new growth, adapting to changes as they happen, and taking inspired approaches to challenges they may face. The South African market is diverse and offers lots of opportunities for innovation, provided an organisation’s team is on board and willing to drive this innovation. This is why sales training is so important.
Sales training is given with the aim of improving the selling skills of an individual, whether it is a product, service, or concept being pitched. It is more than convincing people to buy something, however. Sales involve seeking out and creating new opportunities to sell a product, networking and building rapport with clients, and engaging with consumers as company representatives. While it is about all techniques and methods used to understand and meet the needs of customers, successful sales rely on strong people skills. Therefore, the stronger your sales team, the stronger your business.
Time and again, sales training has proven beneficial to the bottom line of businesses. Some companies are still hesitant to have their sales team trained, believing that it may not yield any results of note. This approach may leave such organisations far behind their competitors who are prioritising the empowerment of their salespeople. Selling is becoming harder, and with the right skills, your team will more successfully navigate the challenges in the current economic climate. There are several benefits of corporate sales training, and we explore eight:
We at Orgro offer purposeful people development programmes to optimise the performance within your organisation. Our sales training offering is accredited by the Wholesale and Retail Sector Education and Training Authority (W&RSETA), which aims to facilitate essential skills development in South Africa. The 21 SETAs within the organisation each service a specific economic sector of South Africa, and they are all entities of the Department of Higher Education and Training. With this accreditation in mind, businesses that make use of our performance development services have the peace of mind that they are receiving world-class training. Another benefit to receiving SETA-accredited training is that your company can claim tax incentives for it.
For outstanding development and corporate sales training that is tailored to your organisation, speak to the Orgro team today.
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